Ambleside Photographer signs £50,000 sponsorship deal

WWF International (World Wide Fund for Nature International) in multi-year deal with Global Warming Images

WWF has concluded a multi-year deal with Global Warming Images that will see the award-winning environmental
photographer Ashley Cooper providing his current library of photographs to WWF as well as doing specific commissions during the next three years.

Global Warming Images is the world's only climate change photo agency and the world's single largest collection of climate change imagery.

WWF International Managing Photo Editor Paul Sunters says the deal will benefit both parties significantly. “We are delighted because as we increase our work in climate change and energy, so we have a need for quality photographs that best reflect the devastating impact climate change is having in our environment - as well as the solutions that show we can
overcome the problem."

Samantha Smith, leader of the WWF’s Global Climate & Energy Initiative says it is time to challenge conventional thinking on what makes up climate change imagery. “We were impressed by his library of photographs that aptly illustrate the issues that
contribute significantly to climate change. Through the commissions, we hope to be able to start redefining the imagery of climate change to make the subject even more pertinent in todays’ multi-media world.”

Cooper has been documenting the impacts of climate change for the last ten years. His travels have taken him all around the world, capturing graphic images at the front line of climate change. He has put together a significant collection of climate change images, all of which can be viewed at his agency site www.globalwarmingimages.net

His photo shoots have covered such topics as glacial retreat, permafrost melt, water resource issues, drought, forest fires, sea
level rise, adaptation, climate criminals, renewable energy, mitigation,  protest, food security and many more.

“I have seen the devastation that climate change is already wreaking around the planet, what I have seen truly scares me. Without rapid and radical action, life for millions will become extremely difficult. That is why I am delighted to be sponsored by WWF International, who is doing so much to tackle climate change. Together we can help raise awareness of the most
crucial issue ever to confront mankind,”  says Cooper.

In 2010, Cooper won the climate change category of the worldwide Environmental Photographer of the Year
Competition.
 
Ends